Online mattress retailers are predicted to potentially double their share of the crowded mattress industry later this year. Such an increase would mark a significant step forward for these companies, and could dramatically change the landscape of a sleepy industry dominated for decades by traditional brick-and-mortar chains. That's good news for innovative companies leveraging the power of the internet to make incredible gains in such a short time. But what does this mean for you?
There are two types of online mattress retailers: So-called "Bed in a Box" companies that exclusively sell their own product, such as PangeaBed, or those that stock their inventory with mattresses from various bedding brands. Regardless of whether you choose internet-only brands or big box retailers, there are a few pros and cons worth discussing.
You no longer have to spend hours in stores to find the mattress that's perfect for you. You can purchase a mattress from anywhere, at any time, while scrolling through online reviews and learning firsthand from the retailer what makes each type of mattress unique. Of course, the first step is to identify where to buy mattresses online.
No Sales Pressure
It's easy to get pressured into making a purchase by a salesperson. They'll tell you the item you're looking at is top-notch, when in reality it may not be the top-tier quality mattress you deserve. When shopping online, you're able to eliminate outside noise and distractions. You can take your time researching a mattress. This way, you can find your perfect match.
Just because you're not in a store doesn't mean you won't get the assistance of employees. First, you'll want to determine where to buy mattresses online. Many online mattress retailers make it possible for their employees to chat directly with customers on their website, or over the phone, and through email. With search engines at your fingertips, you can ask any question, and you'll (almost always) receive helpful and honest answers.
Mattress brands sold online-only are typically made with superior materials and with durability and long-term comfort in mind. These retailers are known for manufacturing and selling their own mattresses, meaning they're intimately involved in the entire mattress-making process, from selecting materials to identifying best-shipping practices. Many brick-and-mortar stores sell various brands, so it's natural that the store clerk won't be knowledgeable about every single detail associated with mattresses produced by competing bedding manufacturers.
Mattresses sold in-store are extremely overpriced. In the end, you're paying a large markup (about six to 12 times the original price), sales commission, and other costs associated with wholesale retailers. By purchasing a mattress online, you're eliminating those excessive additional costs, and getting a high-quality mattress at an affordable price.
Shipped Right to Your Door
Forget trying to strap your brand new mattress to the top of your car, or paying more money on top of your mattress cost to have it delivered to your door. Bed-in-a-box mattress companies solve that problem by condensing the mattress in such a way that it'll fit nicely through your door, and will be easy to move into your bedroom. Additionally, these mattresses manufactured by online-only companies are typically shipped right to your door at no extra cost.
You Can't Try the Mattress Out Before Buying
This is a huge downside for many people who aren't comfortable making an expensive purchase before seeing, or testing, the mattress in person. However, online mattress retailers often allow "sleep trials," which give customers the opportunity to sleep on the mattress for a certain period of time, typically up to 100 days. If the customer decides that the mattress isn't right for them within that time period, they can return it for a refund. It's important to note that each company has different polices when it comes to a "sleep trial," so check their respective website before making your purchase.
Returning the Mattress May be a Hassle
Depending on the company, shipping the mattress back to return it may be a hassle. Be sure to read the company's return policy before making a purchase, so you know exactly what you will have to do if you're not satisfied with your mattress.